Real-world examples showing how gathering, collecting, organising and adding value to existing available information can create useful and economically sustain…
Robin Good's insight:
If it is true that *attention* is the one of the highest valued intangible assets, whoever is capable to provide a solution that saves people time (and frustration, effort, comparing, verifying, etc.) in getting what they want / need, will likely get lots of it.
For example, if I could save you all of the time that you would need to:
- find all the journalists that could cover your startup and their email
- get the full story on what is happening in a specific market sector
- choose the ideal set of free online courses to achieve a skillset
- find easily the old, downloadable version of your favorite software
- know which are all of the events devoted to "x" that are coming up
wouldn't you be willing to pay for it?
For some of these, I probably would.
In this slide deck from the "Art of Content Curation" event that took place this past January in Amsterdam, you can find 13 examples of websites, blogs, startups and web companies that have a created a sustainable, if not altogether profitable business, by collecting, filtering, organising, adding value and presenting in uniquely effective ways, existing information, already available online.
If you are wondering whether it is actually possible to create an online business around the art of content curation, here are some tangible, real-world examples, that you can look at.
For each one you will find a number of screenshots and a synthetic info card summarising the service that they offer and their business model.
First shown on January 15th 2015 at the "Art of Content Curation" event in Amsterdam.
Original slide deck: http://www.slideshare.net/RobinGood/the-business-of-content-curation-48467720